Binary Opposition in Narrations of “Native” in Social Media

Puspitasari Puspitasari


The “native” or pribumi term as a narrative emerged into the public sphere and raises questions since October 16, 2017, whether the term is merely a conversation on the surface or more deeply describes the narrative that represents the socio-cultural aspect of Indonesian society. The study was conducted using twitter as a locus of observation within the period of November 8-16, 2017. Based on the idea that a social text reflects a narrative building constructed socio-cultural and leaves a long history trail, preliminary findings indicate that Indonesian society has a historical heritage of Dutch colonialism on native and non-native (Chinese/Tionghoa). The "native" narratives of the present are not only built on the issue of social inequalities between native versus Chinese, but rather show imaginations about the influence of the Chinese group's economic resources on power. The narrative does not only touch on the economic and political aspects, but also the religions, historically potentially becoming a conflict played by interest groups ahead of the 2018 elections and the 2019 presidential election. Suggestions for anticipating vulnerabilities are to conduct media literacy programs involving multiple stakeholders, both government and civil society, include scholars.


native, Levi-Strauss narrative analysis, binary opposition, social media, social conflict

Full Text:



Creswell, J. 2015. Penelitian Kualitatif dan Desain Riset. Yogyakarta: Pustaka Pelajar

Dhakidae, D. 1991. “The State, the Rise of Capital, and the Fall of Political Journalism, Political Economy of Indonesian News Industry”, Dissertation pada Cornell University, di Department of Goverment, Ilmu Politik, Ithaca, New York

Eriyanto, 2013. Analisis Naratif: Dasar-dasar dan Penerapannya dalam Analisis Teks Berita Media. Jakarta: Kencana Prenada Media Group.

Haryanto, R, 2015. “Analisa Wacana Anti Cina dalam Pemberitaan Harian Kompas dan Republika Menjelang Kerusuhan Mei 1998”. Thesis on Universitas Indonesia

Hawdon, J, Agnich, LE dan Ryan J. 2013 “Media Framing of a Tragedy: A Content Analysis of Print Media Coverage of the Virginia Tech Tragedy”

Hill, D dan Sen, K. 2005. The Internet in Indonesia's New Democracy. London: Routledge.

Puspitasari, 2012. “Kontestasi Pemaknaan Teks Pluralisme dalam Arena Media Sosial”. Dissertation on Universitas Indonesia.

Sari, N. “Polemik Kata ‘Pribumi’ di Awal Kepemimpinan Anies Baswedan” dalam, 18 Oktober 2017

Severin, WJ dan Tankard, JW. 2005. Teori Komunikasi. Jakarta: Jakarta

Shoemaker, P dan Reese, S (1996). Mediating the Message: Theories of Influences on Mass Media Content. USA: Longman

Sobur, A, 2001. Analisis Teks Media: suatu Pengantar untuk Analisis Wacana, Analisis Semiotika dan Analisis Framing. Bandung: PT Remaja Rosda Karya

Ting-Toomey, S dan Chung, L. 2011. Understanding Intercultural Communication. USA: Oxford University Press



Article Metrics:

Abstract Views - 501

PDF Downloads - 273


  • There are currently no refbacks.

Copyright (c) 2018 Puspitasari Puspitasari

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Indexed by: 
Google Scholar  Mendeley

Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia (P-ISSN : 2548-8740, E-ISSN : 2503-0795)
Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Editorial Secretariat:
Jurnal Komunikasi: Ikatan Sarjana Komunikasi Indonesia (ISKI)
Gedung Dewan Pers 5th Floors, Jl. Kebon Sirih 32-34 Jakarta 10110 - Indonesia

Contact Person: Prof. Dr. Rajab Ritonga, M.Si

Email                  :

Call/Whatsapp : +62811133471
View My Stats